Privacy Policy
Data privacy is extremely important to Liefmans. Therefore, we want to communicate openly and be transparent on how Liefmans treats your personal data. This privacy policy has the objective to inform you of the data that duvel collects, why we collect this data, how we treat the data you provide to us, and what your rights are.
1. WHO PROCESSES YOUR DATA?
The Belgian company, DUVEL MOORTGAT NV, with registered office at 2870 Puurs-Sint-Amands, Breendonkdorp 58, registered in Crossroads Bank for Enterprises Antwerp, department Mechelen with company registration number 0400.764.903 (herein after referred to as “DUVEL”) and all subsidiaries are the responsible for processing and de beheerders onder het toepasselijke recht regarding protection of data of the personal data you provide to us.
Duvel Moortgat and her affiliated companies are concerned about privacy questions and we would like to inform you on how the data that relates to you as a person (herein after: “personal data”) is collected, treated and provided.
In this privacy policy (herein after: “the Privacy policy”) our policy regarding the processing of your personal data that we collect through our websites ww.duvel.be. In Website or Websites, we mean all potential website of the Duvel-Group (herein after: “the Website” or “the Websites”).
2. WHICH DATA DO WE COLLECT?
When you visit our website, we collect the following data from you,
regardless of whether you are a registered user of the website or not:
IP-address: Your IP-address (internet protocol address) is a unique
number that is automatically assigned to your computer by your internet
service provider. Each time you visit our website, your IP-address is
automatically logged and saved in the logfiles of our server, so we can
determine at what time(s) you visited our website, and which individual
page(s) you visited. The way in which your IP-address is processed, is
logged in our Cookie Policy.
Information about your device (e.g. screen size)
User-ID (social) network, if applicable
Use of the website (meaning how you treat our website)
Public content that you potentially published on social networks (e.g.
pictures, comments, names) or content that you shared through our social
media platforms (e.g. pictures, comments, names)
Cookies: The way we process personal data collected through the cookies is explained in the Cookie Policy.
We use your IP-address and cookies to collect personal data:
In general, you are not requested to log-in or to provide personal data before you can access our website. Potentially it can be requested to log-in to gain access to certain functions.
On the forms on our websites is each time indicated which fields are mandatory and which fields are optional.
3. HOW DO WE COLLECT YOUR DATA?
Duvel collects your personal data in the following ways:
Through websites: we collect Personal data through the websites of Duvel as described in chapter 2.
Offline: we collect Personal data when you are offline, e.g. when you contact our customer service to place an order.
By means of cookies: we collect Personal data through cookies when you
visit our websites. The Cookie Policy explains how we collect and treat
your Personal data through cookies.
Google Analytics, a web analytics service provided by Google, Inc.
(“Google”). Google Analytics uses cookies. The information generated by
the cookie about your use of the website (including your IP address)
will be transmitted to and stored by Google on their servers. Google
will use this information for the purpose of evaluating your use of the
website, compiling reports on website activity for website operators and
providing other services relating to website activity and internet
usage. Google may also transfer this information to third parties where
required to do so by law, or where such third parties process the
information on Google's behalf. Google will not associate your IP
address with any other data held by Google. By using this website, you
give authorization for the processing of data by Google in the way and
for the goals as described in this paragraph. You can find more
information on this in our cookie policy.
4. WHY DO WE COLLECT PERSONAL DATA?
Most of our services do not require any form of registration. However, some of our services require registration:
Orders: To process and deliver your orders and to inform you of its
status. We use this information to process your transaction, follow your
purchase and provide assistance in the case of issues with the
delivery, returns and other problems related to the purchase of DUVEL
products. The processing of your personal data for this objective is
necessary for the application of the agreement we concluded.
=> Legal basis for processing: the performance of a contract you concluded with Duvel to process your order;
Maintenance of your account: To create and maintain your DUVEL account,
including offering of loyalty programs that are linked to this account.
=> Legal basis for processing: Our legitimate interest to process your personal data for this purpose;
Customer service: To provide better services to our customers,
including answering to your questions, complaints and general feedback
on our products. Our service to customers can be offered through
different communication channels, such as e-mail, letter, telephone.
=> Legal basis for processing: Our legitimate interest to process your personal data for this purpose;
Promotional messages: To send promotional messages, only if you specifically agreed to receive such messages.
=> Legal basis for processing: Our legitimate interest to process your personal data for this purpose;
If you choose not to provide your personal data, it is possible that
you can’t access certain parts of our website or that we can’t answer to
your request.µ
DUVEL can use your personal data for all or some of the following purposes:
Direct marketing: We use your personal data to send you direct
marketing communication through e-mail. Through these direct marketing
communications, you are for example informed on current events,
promotions and other similar activities, and about products and services
of Duvel or related brands. Our newsletter, to which you can subscribe,
does also fall under the header of marketing communication. We use a
“double opt-in” system for registration for our newsletter. This means
that we send a confirmation to the e-mailadddress you provided in which
you are asked to confirm your registration to our newsletter. When you
don’t confirm within 48 hours, your application is automatically
deleted. You need to provide an e-mailaddress and your age before we can
send our newsletter. This information is only used for this specific
purpose. We only use the information regarding your age to verify you
are older than 16 years (Art. 8.1 of GDPR). Unfortunately we can’t send
our newsletter if you are under the age of 16. We save your
e-mailaddress until you unsubscribe to our newsletter; at this time, we
delete your e-mailaddress.
=> Legal basis for processing: Our legitimate interest and/or your
consent. You can revoke your consent to receive these direct marketing
communications by clicking on the Unsubscribe link (which you can find
at the bottom of each marketing e-mail). You can also inform us that you
would like to revoke your consent by sending an e-mail, by calling us
or by sending us a letter. You can use the contact details at the end of
this Privacy Policy.
Online advertising: we use your personal data to send you online
marketing communication through Google Adworks, Programmatic Advertising
and Social Media Advertising. Through online marketing communication
you are for example informed on current events, promotions and other
similar activities, and about products and services of Duvel or related
brands.
=> Legal basis for processing: Your consent.
Optimization of the website: DUVEL also collects information in
logfiles. This information is used for internal purposes, like traffic
and profiling to further fine-tune our services offered on the website.
Other specific purposes: We can use your data for other specific
purposes, like the daily operation and safety of our DUVEL sites, to
conduct audits and to contact you for consumer surveys, when you gave
your consent for this.
=> Legal basis for processing: Your consent.
Data analysis regarding your activity on our Sites: We collect your
personal data, including your location, to measure your involvement on
our Sites( e.g. to know how you use our Sites, when and how often, which
device you are using, how long you visit, which items you click on),
and to deduct consumption trends and patterns from this analysis. This
way we can better get to know the users of the Sites and we can adjust
our Sites to determined preferences of users, but we can also in general
improve the products and services offered by Duvel.
=> Legal basis for processing: Your consent.
Save and share content you publish on Social Media: You can share
content on our Social Media, like pictures of yourself, hashtags, videos
and recordings. When you communicate this type of content on our social
media, we can decide to share part of this content (and your public
social media profile) on our Sites, in the context of marketing
campaigns, and more in general to present and illustrate our Sites, and
the products and service of Duvel. When we do this, we save your
personal data in the database of Duvel.
=> Legal basis for processing: Your consent.
Comply with legal obligations: To comply with legal obligations, legal
procedures or orders by authorities (outside your country of residence),
when we are reasonably of the opinion that we are legally obliged to do
this and when providing your personal data is strictly necessary to
comply to such legal obligations, procedures and orders of the
authority.
=> Legal basis for processing: complying to legal obligations.
Legitimate interest for the protection of our interests: For the
Legitimate interest of our conditions, protection of our activities or
these of affiliated societies, protection of our rights, privacy, safety
and property and/or these of our affiliated companies, and to allow us
to use available rights or to limit any potential damage.
=> Legal basis for processing: Legitimate interest
5. DO WE SHARE YOUR PERSONAL DATA ?
Your personal data will in no case be given, transferred or sold to third parties. DUVEL can call upon service providers, representatives or contractors to provide services in name of DUVEL, such as providing you the DUVEL sites and the services that are available to you (such as delivery). It is possible that these external parties gain access to your personal data or need to process these. DUVEL requires by means of a written agreement of these third parties that they comply to all relevant legislation related to protection of data and security measures regarding personal data.
DUVEL only shares data that is needed to deliver our products or to offer our services.
Your personal data is provided to following processors:
The processors with whom we collaborate are bound by strict confidentiality rules. They cannot use your data with permission for other purposes then the ones we impose.
Your data is only provided to processors so they can take on part of the tasks that are described in this privacy policy.
As such, your personal data can be processed by the following processors:
All subsidiaries of Duvel Moortgat NV;
Our operational partners and IT-partners: these companies help Duvel
Moortgat to comply to all contractual obligations and we can rely upon
to develop our IT-systems, to improve, to modify or to secure, or to
provide apps, tools, services etc in the context of activities of the
Duvel Moortgat Group:
Cloud License, that hosts our IT-systems and provides system
support;Azure, that hosts our IT-systems and provides system support;
Combell, that hosts our IT-systems and provides system support;
Microsoft Dynamic, that hosts our IT-systems and provides system support;
Drupal, that hosts our IT-systems and provides system support;
Our consultants: independents who offer services to Duvel Moortgat;
Our partners for delivery of products and services: these companies act
for Duvel in the context of deliveries of goods and services offered by
us;
Our marketing partners; These companies help us for example to analyze
your data so that we can be of better service to you. This could also be
companies that are specialized in satisfaction surveys or market
studies;
Google analytics, that supports our IT-systems and performs data analysis for the purposes described in this Policy;
Google Adwords, that supports our online marketing communication;
Facebook and Instagram, that supports our online marketing communication;
Twitter, that supports our online marketing communication;
Agora Pulse, that supports our online marketing communication;
Flowbox, that supports our online marketing communication;
Mailchimp, that supports our online marketing communication;
Hotjar, that supports our online marketing communication;
CampaignDesigner, that supports our online marketing communication.
6. WHAT ARE YOUR RIGHTS?
Rights to information and access to personal data
You have the right to request DUVEL to gain access and to rectify your
personal data or to limit the processing of your data. More
specifically, you have the right to gain access to your personal data
and the following information: the purposes of processing, the
categories of personal data, the recipients or categories of recipients
to whom the personal data is provided or will be provided, more
specifically recipients in third countries or International
organizations, and, if possible, the period it is expected that your
personal data will be stored and if not possible, the criteria that
determine this retention period.
Right to rectification of data
The personal data needs to be accurate, and if needed, be updated. Therefore, you have the right to rectify your personal data.
Right to data portability
You have the right to obtain your personal data, provided to DUVEL, in a
structured, commonly used and machine-readable format, and you have the
right to transmit this data to another controller, if this is
technically possible.
Right to erasure (“right to be forgotten”)
You have the right to obtain from DUVEL the erasure of your personal
data without undue delay, and DUVEL has the obligation to erase this
data without undue delay when the personal data are no longer necessary
in relation to the purposes for which they were collected (e.g. an order
that was placed).
Right to restriction of processing
You have the right to obtain from DUVEL the restriction of processing when:
The accuracy of your personal data is contested by you, for a period
enabling DUVEL to verify the accuracy of the personal data;
The processing is unlawful, and you oppose the erasure of your personal
data and you request the restriction of its use instead;
DUVEL no longer needs your personal data for the purposes of
processing, but you require these for the establishment, exercise or
defense of a legal claim.
Right to object
You have the right to object to the processing of your personal data
for the specified purpose, to the extent the processing of data is not
required for legal obligations and for the normal operations of the
organization. DUVEL shall no longer process personal data in this case,
unless there are legitimate grounds for the processing which override
your interests, rights and freedoms (e.g. in the context of a labor
agreement).
7. COOKIES
Certain categories of data are received and stored each time you have contact with us.
For example, like a lot of other websites, we use “cookies” and we receive certain types of data when your web browser opens DUVEL (e.g. which pages are visited and how intensely these are used). This way, we can adapt our site better to your expectations.
More information on cookies you can find in our “cookie policy”, as well as instruction on how to disable these cookies.
8. SAFETY
DUVEL makes efforts to implement and maintain the appropriate measures to ensure that the safety, integrity and privacy of the personal data you provided is not abused. When processing your personal data, we take reasonable measures to protect this information from loss, abuse, unauthorized access, disclosure, modifications or deletion.
We use different technical and organizational measures to protect your personal data and to help prevent theft, abuse and unauthorized access, disclosure, modifications and deletion of your information. For example, we maintain the data provided by you on computer systems with limited access and in controlled environments. In addition, we require our external datacenter providers to take appropriate security measures. While transferring your data through internet, your data is protected by encryption. Your password is encrypted and can’t be made legible, which means it can’t be recovered or be disclosed by anybody, not even by DUVEL.
When you place an order online and choose online payment by Visa,
Master Card or Eurocard, you will be requested to provide the card
number. The processing of this transaction is done by the certified
payment provider Ingenico who guarantees a 100% safe transaction. DUVEL
will not see you card number or other data.
For questions about the safety of your personal data you can contact us through dataprotection@duvel.com.
9. LINKS TO OTHER WEBSITES
The site can contain links to other websites. When you leave the site and visit another website, it is possible that other privacy practices are applied and that another privacy policy is applicable of which DUVEL has no control and for which we are not responsible.
10. RETENTION
DUVEL retains personal data no longer then strictly needed for the offering of our services or products, to perform transactions you have requested or for essential purposes like respecting our legal obligation, the settlement of potential disputes and to comply with our agreements. Because these needs can differ, the retention periods can also differ considerably.
We can maintain your personal data after a last interaction with DUVEL for a reasonable period for example to follow-up on an order. When the personal data we collected is no longer required for the purpose for which they were maintained, we will delete them in a secure way.
11. CHILDREN
This website is not aimed at individuals that don’t have the legal age of 18 years. We don’t purposefully collect data of these individuals. They can only use the services of our site in the presence of a parent or guardian and only with their permission.
If, after reporting of a parent or guardian, or after discovery in another way, it seems that a child younger than 18 years is registered unjustly with false data, we shall remove the account of the child and delete the personal data of the child from our registration.
12. LEGAL REQUIREMENTS
DUVEL can divulge your personal data if it legally needs to or if DUVEL, in good faith, judges that such divulgation is reasonably necessary to fulfill legal procedures or to react on potential claims.
13. MERGERS AND ACQUISITIONS
In case of a partial or complete merger or partial or complete acquisition of DUVEL by another company, the company that acquires DUVEL shall receive access to the information that is maintained by DUVEL, but is also bound to the same obligations with regard to your personal data.
14. TRANSFER OF DATA (OUTSIDE EEA)
DUVEL has implemented appropriate measures to protect your personal data when these are transferred internationally, for example by using standard contractual clauses as approved by the European Commission. Your protection is hereby guaranteed.
15. ENTRY INTO FORCE AND MODIFICATIONS
This policy is created and enters into force as from 25/02/2020.
We maintain the right to, if it is deemed necessary, to change, modify, add or delete (parts) of this policy.
It is your responsibility to be aware of the most recent version of
this Policy. Using this Site means you agree to the content of this
Policy.
16. QUESTIONS?
If you have questions on the use of your personal data or about the security of our website, contact us by sending an e-mail to dataprotection@DUVEL.com.
Unless specifically mentioned otherwise, DUVEL is controller for the personal data we collect and to which this privacy policy applies. Our address is 2870 Puurs-Sint-Amands, Breendonkdorp 58, Belgium.